I am user-centered design thinking leader
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Painting, for me, is creativity in its purest essence—color like breath, gesture from feeling, the present unwrapped on canvas. I carry that spirit into computer-assisted practice: digital drawing, digital illustration, and hybrid workflows that weave paint with digital techniques. I scan and photograph layers, compose with tablet and stylus, blend vector and bitmap, prototype light and space—then return to the surface. I love technology and new frontiers, but always in service of the work: the grain stays grain, the brushstroke stays alive, the symbol stays balanced.
This conversation travels—shown in England, Ireland, Spain, Italy, and the United States. Whether finished on canvas or resolved as a digital piece, I want the work to feel human: color that breathes, textures you can almost touch, images that echo a dream we nearly remember. The now is a gift; each layer, analog or digital, is a thank-you.
"Xabier is a very creative person, always with a very positive and proactive attitude"
Tania Novak
"Xabier, Director of Marketing, benefited the company’s profitability through strategic capacity and an innovative approach."
Rikhav Kothari
"Xabier is a great professional, excellent as Manager and a superb team player"
Sandra Pérez
I collaborate with visionary organizations that see strategy and creativity as a competitive advantage.
If you’re looking for a marketing and creative leader who unites strategy, design, and innovation — and can turn complex ideas into globally recognized results — let’s connect.